Considerations for Marketing Software- Microsoft Dynamics CRM

Considerations for Marketing Software- Microsoft Dynamics CRM

Your marketing teams can benefit from highly-automated software that connects them with Sales and Finance. When you have customer relationship management (Microsoft CRM) software that everyone gets, its' easier for them to manage campaign and track results.

These CRM functions are key:

Automated marketing campaign management- Get CRM that incorporates marketing campaign management to provide:

• Customer profiles and targeted marketing promotions
• Leads tracked based on marketing initiative and customer behavior
• Easy campaign creation and management across media types
• Automatic calculation of marketing effectiveness and ROI
• Profile-driven email and direct mail marketing

Complete insight into customers and sales: Deliver concise tracking and analysis of customer and sales data, including:

• Key performance indicators for acquisitions costs, win/loss, and forecasts
• Customer segmentation, profiling, and behavioral analytics
• Single source for all inbound and outbound customers communication
• Analysis of campaign effectiveness and ROI

For more information regarding Microsoft Dynamics CRM (formerly Microsoft CRM) contact InterDyn Business Microvar: 651-639-0575 or info@businessmicrovar.com